The answer is not much. I used available public information and back of the envelope metrics that are used in the investment banking arena to produce the following table.
PROJO Value July 2013 | |||
Metrics | recent multiples | Projo data | Valuation |
Ebitda | 3.5 | $3,675,000 | $12,862,500 |
Per Subscriber | $294 | 78000 | $22,932,000 |
Revenues | 0.32 | $85,000,000 | $27,200,000 |
Using Boston Globe Multiples | |||
Ebitda | 4.2 | $3,675,000 | $15,435,000 |
Per Subscriber | $285 | 78000 | $22,230,000 |
Revenues | 0.21 | $85,000,000 | $17,850,000 |
So my back of the envelope calculation values the Newspaper at somewhere around $20 million dollars which is a very far cry from the implied $500 million price tag in 1997. Additionally I haven't been able to reconcile the pension obligations a new owner would have to take on or added the real estate value of the Main Building in Providence (approx 8 million) or the remaining parking lots they haven't sold yet ($5-10 million).
then
Projo 1997 value $500 million
NOW !
Projo 2013 Value $ 20 million
maybe Taylor swift wants it?
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